Trident Honda News - History


1948-2023 - 75 years of Honda

Maybe they were not aware of it then, but on 24 September 1948, the 34 Honda Motor Company employees were making history.

Trident at The Old Forge

Trident Honda is delighted to announce that it took over the former Anvil Autos site, on Thursday 17th December 2020.

This historic site will give us a visible presence on the busy Otter roundabout, as well as providing us with much needed display space for our extensive selection of Honda Approved Used Cars. The workshop, once a blacksmith's (see History below), will be used for additional vehicle preparation space for our ever-busy Honda dealership.

Steve Henderson

Steve Henderson, Dealer Principal for Trident Honda Ottershaw, as well as Commercial Director, retires today.

Our shiny new showroom

Following the completion of our showroom redevelopment, we have taken some external photos and a 360° internal views (see below).

We are very proud of our new showroom, why not come along to our Macmillan World's Biggest Coffee Morning on Friday 28th September, and on Saturday 29th September, and see it for yourself?

From left to right - Terry Smith, Richard, Mark, Valerie, Chris and James Roberts, and Tony Usher

In loving memory of Michael Roberts, Woking & Sam Beare Hospices is delighted to announce that one of its 20 bedrooms at newly built Woking Hospice will be named after the late Mr Roberts, whose family have supported the Surrey-wide hospice for over two-and-a-half decades.

Held on Wednesday 20th June, the hospice held a special room naming ceremony to mark the extraordinary life of Michael Roberts, who was the father of Mark, Richard, Christopher and James Roberts and founder of Trident Honda, the family run community car dealership in Ottershaw which has been a corporate partner of Woking & Sam Beare Hospices since 1992. Also in attendance for the naming of the room were Terry Smith and Tony Usher representing Woking Rotary Club who over the years have been hugely supportive of the hospices and have now funded the hoist for Room 20.

Trident Honda News - History

Michael Roberts - 30 January 1931 to 4 April 2017

It is with great sadness that we have to tell you that Michael Roberts, our Founder, Chairman, Friend and Father passed away peacefully at 10am this morning at the Woking Hospice, after a prolonged battle with cancer.

Michael established Trident Honda in 1963 and managed the business for some 33 years until his retirement in 1996. The business was incredibly important to him and he instilled within it a strong culture of customer care which persists to this day. Michael continued to take a keen interest in the business right through to his final days.

Trident Honda News - History

It has now been confirmed that our last normal day of trading at Weybridge will be Thursday 2 April, although our Sales Department will be open for reduced hours on Friday 3 and Saturday 4 April.

From 5 April the site will still be in use by a skeleton staff for a week or two, whilst our Ottershaw workshop redevelopment is completed, but all customer enquiries should be directed to our Ottershaw branch from that time.

Trident Honda News - History

The 'Trident Honda 50th Anniversary Event' runs for eight days, from Saturday 26 January to Sunday 3 February, at both its dealership sites – Queens Road, Weybridge and Guildford Road, Ottershaw, near Woking.

Managing Director Richard Roberts explains:

Trident Honda News - History

Our managing director Richard Roberts today announced the appointment of James Roberts to the board of directors:

I am very pleased to announce that James Roberts, our Group Used Car Buyer, has been promoted to the role of Director - Used Car Operations with immediate effect. This is in recognition of the role played by James in a vital part of our business.

Please visit our Management Team page for more details.

Trident Honda News - History

Trident Weybridge is delighted to have been given responsibility for Cobham and its environs, by Honda, including:

  • Cobham
  • Downside
  • Martyr's Green
  • Stoke D'Abernon

Whilst Trident Honda is delighted to welcome customers from any area, this is a recognition by Honda of Trident Weybridge's outstanding customer care.


Upgrade to a 24 Plate Honda - Exceptional Offers End 31st March

The current campaign ends on the 31st March, so please contact us today to allow us sufficient time to find and register your new Honda.


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