Honda continues its tradition of creating ground-breaking advertising campaigns by introducing, for the first time ever, an App with the functionality to enable users to 'play' with a commercial using a mobile phone, in real time.
Created to celebrate the launch of the new Honda Jazz, the App uses innovative technology to allow viewers with an Apple iPhone to 'catch' animated characters as they appear on screen in Honda's new TV advert 'This Unpredictable Life'.
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The all-new Honda HR-V provides seamless in-car connectivity, with an intuitive 9" LCD touchscreen interface designed to minimise driver distraction.
The interface, which is navigated using familiar smartphone-style controls, also enables smartphone mirroring via Apple CarPlay (through Bluetooth, WiFi or cable) and Android Auto (cable). Over-the-air software updates allows upgrades to the latest features and apps.
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Honda's Civic rose to the top again at the Company Car Today's CCT100 Awards, taking Lower Medium Car of the Year for the third year running. Chosen from a pool of 100 cars, it was named amongst the twenty award-winners that represent the very best company car choices for business fleets across various automotive segments.
Edging out the likes of the BMW 1-Series, Mercedes A-Class and Volvo V40, the Civic's victory is no mean feat. In eclipsing the competition, the Civic attained a higher overall score across a range of metrics - such as performance, residual value and insurance cost - by which the judging panel assessed the contenders' company car credentials.
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Trident Honda partnered with Woking & Sam Beare Hospices for the annual Dragon Boat Race on 25 June, which is expected to raise a final total of more than £18,000, including pledged sponsorship from the rowing teams.
The event, which is held at Goldsworth Park Lake, is sponsored by Trident Honda and in memory of Kris Cook, who grew up close to the lake where he pursued his love of water sports and was a keen supporter of Woking & Sam Beare Hospices.
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The improved Honda Insight hybrid, featuring adjusted suspension to improve ride comfort and NVH levels and enhanced trim levels is now on British roads.
Prices start at £16,325 for the SE model, but with Honda's current Affordable Driving consumer offer, the hybrid is available at £14,995 OTR until the end of December, making it even more attainable - and the least expensive hybrid on the market by a mile.
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Also making its Motor Show debut is Honda's next generation clean diesel engine - the i-DTEC.
Honda's development programme for the i-DTEC engine - which uses world-first technology to reduce emissions to a level equal to that of a petrol engine - continues to motor ahead.
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Following tonight's Coronavirus announcement by the Prime Minister, Trident Honda has closed its Ottershaw Showroom with immediate effect.
Our service and parts departments and Shell filling station and convenience store will remain open.
All staff, including showroom, are requested to come in as usual.
We would like to thank our amazing customers for the incredible support we have received over the past weeks.
Thank you.
Trident Honda.
The latest-generation Honda CR-V continues to prove its credentials as the world's most popular1 SUV, winning the title of 'Best Car Launched Last Year' in the influential Auto Trader New Car Awards.
Source: JATO Dynamics (Sales period Jan. 2013 - Dec. 2017). * Markets include: EU + EFTA, NAFTA, China, Japan, Brazil, Russia, India, Indonesia, Australia, Argentina, South Africa, South Korea, Thailand, Vietnam ↩
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Please see below our Trident Honda Newsletter. Inside this issue:
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