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Trident Honda News


Christopher Roberts appointed Finance Director

Christopher Roberts has been appointed Finance Director of Trident Garages Ltd.

Christopher joined Trident in 1991, aged 23, following completion of a Postgraduate Diploma in Management Studies. He initially joined the company at a time when Trident was experiencing significant accounting and systems difficulties following the implementation of the Kerridge Autoline dealer management system.

His early work concentrated on bringing the company's accounting records and management information up to date, including the reconciliation of the sales, purchase and nominal ledgers, the introduction of regular bank reconciliations and cashbook controls, and the restoration of monthly management accounts.

He was subsequently appointed Accounts & Systems Manager, with responsibility for both the company's financial systems and its wider computer systems.

His appointment as Finance Director reflects the increasing importance of financial management and information systems within the business.

Trident Honda News

Stephen Henderson, General Manager of our Weybridge dealership, has been appointed Commercial Director.

Steve joined Trident in 1997 as general manager of our newly constructed Weybridge dealership, after 20 years with a successful dealer group and reaching the position of finance director.

Steve says:

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Trident Honda News

Our chairman Michael Roberts and his wife Valerie Roberts have today retired from the Trident board of directors, after 35 years at the wheel.

Michael and Valerie Roberts founded the business in 1963, before retiring from an executive role in 1996 - when their son, Richard Roberts took over as managing director.

In addition to Richard Roberts, our board of directors now comprises Roy Hubbard our sales director and Steve Henderson our commercial director.

Trident Honda News

Trident Weybridge was officially opened by Philip Hammond, MP for Runnymede and Weybridge, on (date unknown). Trident acquired the site in 1996 and have now completed a complete demolition and redevelopment.

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Trident Honda News

In April 1994, Trident took a significant step in its development with the acquisition of the former Red Cross Centre in Ottershaw.

The purchase of this well-known local site provided an important opportunity to expand the business and strengthen its presence within the village. Its location, close to the existing premises, allowed Trident to grow in a way that remained closely connected to the community it had long served.

The additional space offered greater flexibility for future development, supporting the continued evolution of the business as customer expectations and vehicle technology advanced.

This acquisition formed part of a broader period of growth for Trident, laying the foundations for the modern dealership facilities that would follow in later years.

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Trident Honda News

Richard Roberts has been appointed Managing Director (exact date unknown), following the retirement of our founder Michael Roberts. Whilst Richard will take over the day-to-day running of the business, Michael Roberts will continue to play an active role as Chairman.

Trident Honda News

Trident is proud to announce the launch of its first website at:

We believe this to be the first Rover and MG franchised dealer website in the UK and probably in the world.

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Trident Weybridge Design

Trident are delighted to announce that they have acquired the freehold of the Lex Weybridge site at 30 Queens Road Weybridge and will be developing it as a Rover and MG dealership.

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Trident Honda News

We are proud to announce that Trident has been appointed one of the first 100 MG Dealers. Out of 600 UK dealers, Trident was one of only a handful of dealerships to match or exceed 100% of Rover's criteria.

Trident Rover Woking in 1991

Trident has purchased freehold premises in Goldsworth Road, Woking. The site has now been rebuilt as pioneer satellite Rover dealership.